Simulate Before You Decide

"Risk comes from not knowing what you're doing." — Warren Buffett

Whether you run a firm, an agency, or a shop, high-stakes decisions show up fast:

Raise prices?

Hire someone new?

Cut a service that’s underperforming?

Most people guess.

Smart operators simulate—with AI.

One tip: Use ChatGPT to run “what if” models before you pull the trigger.

Here’s what a small law firm did:

They prompted ChatGPT:

“Model 3 outcomes—best, worst, and likely—if we increase hourly rates from $250 to $300. Include potential client loss and revenue impact.”

The result?

  • They got a clear forecast.

  • Made the move.

  • Clients stayed.

  • Revenue jumped 20%.

Now they model everything—rate hikes, hiring, even adding new services.

And it works across industries:

If you charge clients, manage staff, or sell time—you can test your next big move in 5 minutes.

Cheers,
Scott

PS – AI is like a crystal ball… except it speaks Excel and doesn’t charge billable hours.